Optimising Videos for Mobile


From Copy to Short Videos

Several years ago, scrolling through long copy and huge blog posts was the norm. As you would have noticed, if something looks like too much of a time investment, people will stop paying attention and move on to something more immediately satisfying. It’s sad but true, so you should be keeping your videos short and to the point. Even two minutes can be too long, especially for a social media video on mobile, where 30 seconds is the new norm. To keep them listening, you have to keep up with their attention span, so keep your videos fast, to the point and get out. Read more!

How to Improve Your Corporate Videos


The experienced team at Dream Engine have put together some corporate video tips for those looking to delve into the world of corporate video.

Concept Creation

By refining your ideas early in the process, you can avoid a lot of headaches later on. One key tip that we have learnt through experience is that by focusing your video on one main goal. The goal is up to you, but the lesson here is to not scatter your focus trying to make an “all-purpose” video. Read more!

Choosing the right size camera crew


There is a lot of planning and preparation involved when it comes to creating a video. When you are planning, you must consider what size crew you will need to get the best results possible for your project. This post will walk you through the process that goes into choosing what size production crew you will need. Read more!

Camera Review: Sony PMW-FS5


With 4K internal recording, up to 240fps at 2K resolution and a brilliant electronic ND filter, the Sony FS5 fits a lot of high-end features into a very small camera. We recently got our hands on a Sony FS5, a camera that is fast becoming a standard for video production. Read more!

Four Kinds of Video Your Business Needs


There are many different types of video you can create for your business. You can solve problems, introduce your new products or show off the culture you have developed in your business. In this article we will be looking at the broad types of video that nearly every business can use to improve their online marketing. Explainer videos are perfect for building content on your blog or website, or even acting as a brief tutorial if your product is simple enough. If you find that your customers have a recurring question about your business or products, why not make an explainer video to save you the hassle? You’ll know that an explainer video is successful when your support staff are less stressed from not answering the same questions again and again. Read more!

Corporate Video for Social Media


If you aren’t using social media video to promote your brand, you are missing out on one of the biggest marketing opportunities at your disposal. It’s an invaluable resource that’s easy to get started with, and most importantly, it can expose your brand to an enormous worldwide audience. When it comes to using video in social media, it’s smart to uniquely tailor your videos to make the most of the strengths and weaknesses of each medium, Here are a few things you should know before you dive in. Read more!

Drones For Corporate Video


Drones have opened up a whole new dimension in the video production industry. Whereas previously you would have had to fork out big money for a helicopter ride, now with a bit of training you can get dramatic aerial footage with two feet planted firmly on the ground. Drones, also known as quadcopters, can be a hugely valuable tool in your video production arsenal, from corporate work to documentary and narrative. They add a really dramatic and unique element to videos and they are the best tool to use to show scope and scale from above. Read more!

How to Avoid Video Marketing Mistakes


YouTube alone contains upwards of 819,417,600 hours of video footage. 300 hours more are uploaded every minute!

This is why making your video unique and interesting is so important for a successful video marketing campaign. Read more!

How to Make Your Corporate Video More Exciting


Hearing “corporate video” may not be the most exciting thing you hear all day, but there are many ways to inject excitement and some fun into your corporate videos. Read more!